Instagram Archives | Gould Marketing

Instagram Hits 3 Billion Users and Rolls Out a Fresh New Look

Sep 26, 2025 | Instagram, News

At Gould Marketing, we’re always keeping an eye on the platforms that shape the way we connect, create, and grow online — and this week, one of the biggest names in social media just hit a major milestone. Instagram has officially reached 3 billion active users. ...

How to get Ideas for Instagram Reels

Sep 15, 2023 | Blog, Instagram

Reels are the future of Instagram! Instagram is one of the best social sales tools for e-commerce and small business owners. It offers a full range of tools for creating content, tracking your performance, getting conversions and building relationships with...

How many times should I be posting on Instagram

Jul 21, 2023 | Instagram

Posting too much or not enough can hurt your reach and compromise your Instagram marketing efforts. As a social media manager, you need to promote your business and reach your marketing goals while making the best possible use of your resources. If you don’t post on...

Instagram Stories Ideas to use for your marketing

Mar 24, 2023 | Instagram

Not sure what to post on Instagram, do you struggle to come up with an effective strategy for marketing on Instagram? Creating an effective strategy helps you know what to post and when. We have 21 Instagram story ideas to help you out that you can use for marketing...

How often should you post VIDEO CONTENT to Instagram

Mar 7, 2023 | Instagram

Map out a Content Calendar Use the goals your team has set up for the month or campaign to start plotting content for all types of image posts and Instagram video formats. Not sure how much content to publish on Instagram? Head of Instagram, Adam Mosseri, advises...

How to build a brand on Instagram that stands out and thrives

Mar 7, 2023 | Blog, Instagram

Want to build an Instagram presence that draws the right audience to you? Here are some ideas you can use to attract followers who will become raving customers and tell others about you. #1 Use a Brand Style Guide to Underscore Branding in your content To...