#1: Follow/Unfollow
- You get followed back by accounts that crave engagement not accounts from your target market.
- You risk getting flagged by the algorithm for spam.
- It’s disrespectful to other accounts trying to build a genuine audience.
#2: Engagement Pods
Instagram actively tracks engagement pods or patterns of activity that looks like engagement pods.
So even if your engagement pod is organised somewhere else, Instagram could limit your reach or even ban your account.
#3: Giveaways with Multiple Brands
Instagram frowns on this kind of giveaway; it’s spammy and encourages artificial engagement.
Secondly, you won’t attract your target audience this way. Instagram actively tracks engagement pods or patterns of activity that look like engagement pods.
#4: Untargeted Engagement or Artificial Engagement
- Liking posts at random
- Commenting on posts just to get attention
- Commenting on posts to announce deals or information about your business.